Online Marketing in Industrial Automation

Quin Systems' YouTube channel

Quin Systems' YouTube channel

Quin Systems is a well-established developer, manufacturer and vendor of motion control systems that help speed up production lines, saving their customers substantial amounts of money. More recently, the company has packaged its products into complete solutions, necessitating a major new thrust in marketing communications.

Carino has been at the core of this initiative…

  • Providing consultancy to help Quin develop appropriate marketing strategies and tactics for the packaging market
  • Creating product-specific Web sites at the heart of this strategy
  • Implementing PR and advertising campaigns in ManufacturingTalk, Google and other online media to get these sites noticed
  • Monitoring sucess in search engine rankings
  • Follow-up marketing through exhibition PR and Web banners
  • Advising on Google Adwords campaigns and managing them
  • Establishing a YouTube channel to show the products off to their best

 

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